F1 confirms plans for first ever season launch event at London’s The O2 in 2025

Formula 1 has announced a groundbreaking season launch event at London’s The O2 – featuring all the teams, their drivers and team bosses, plus top entertainment – ahead of the 2025 campaign.
For the first time in F1 history, the entire grid of 10 teams – Alpine, Aston Martin, Ferrari, Haas, Kick Sauber, McLaren, Mercedes, Racing Bulls, Red Bull, and Williams – and their 20 drivers and respective Team Principals will come together with fans for a special night to welcome in the new season, reveal their 2025 liveries, and mark the start of the sport’s 75th anniversary year.
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This unprecedented world premiere event will take place between 2000 and 2200 GMT on February 18, 2025 at London venue The O2, and is being brought to life by creative visionary Brian Burke of BrianBurkeCreative, along with Stufish Entertainment Architects, DX7 Design and production company 1826.
BrianBurkeCreative and this world-renowned team delivered the pioneering opening and closing ceremonies for the inaugural Las Vegas Grand Prix in 2023.
During the interactive season launch event, guests can also expect interviews with the key figures from the sport, including drivers and Team Principals, as well as top entertainment and special guest presenters.
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There are three tiers of ticket pricing based on location within The O2 – from £58 to £113. These prices include booking fees (an additional transaction fee of £2.50 per order will apply) and will go on sale at 1000 GMT on Friday November 15 via theo2.co.uk/F175live.
Fans who cannot attend in person will still be able to watch the action live, with broadcast details and further event information to follow in the coming weeks.
“For the first time we will bring together our fans, all 20 superstars of our sport and some very special guests to officially kick off our new season and mark our 75th year of racing,” said Stefano Domenicali, President & CEO of Formula 1.
“With 2025 set to be a classic season following all the drama so far for 2024, this is a fantastic opportunity for fans of all ages to experience up-close the incredible entertainment spectacle that is Formula 1.”
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FIA President Mohammed Ben Sulayem, said: “The FIA is delighted to join our colleagues at FOM and all the teams in the staging of the inaugural Formula 1 season launch event. The occasion will also serve as a fitting prelude to a celebration of the 75th anniversary of the sport throughout the 2025 season.”
Brian Burke, Executive Producer and Creative Director for BrianBurkeCreative, added: “It’s an incredible honour to continue to partner with Formula 1 creating new entertainment experiences, especially this brand-new launch event of the 2025 season celebrating the 75th anniversary of the sport.
“Through our collaboration with all 10 teams, fans can be assured we’ll be delivering a truly exciting live experience combining the unveiling of the new liveries, interviews with the biggest names in F1, and cutting-edge entertainment. It will be a never-before-seen event not to be missed!”